Second Year
The second year programme includes some more core courses that give the finishing touches to the
student’s all-round business education, as well as a set of elective courses that students can opt for,
to get a deeper knowledge in their chosen areas of specialization. RSB offers students a choice of two
major areas of specialization from Marketing, Finance, Operations, OB/HR, and Business Analytics, and
provides an array of courses that help students get specialized expertise in their chosen areas, and
also give them an opportunity to present themselves as business-ready candidates to the business world.
Students are required to take 14* elective courses, with six courses in an area required to be declared
as a major area of specialization.
Courses
- Industrial and Business Domains III
- Business Simulation
- Elective Course 1
- Elective Course 2
- Elective Course 3
- Elective Course 4
- Elective Course 5
- Contemporary Issues in Business and Society IV
- Corporate Sustainability, Business Ethics, and Corporate Governance
- Elective Course 6
- Elective Course 7
- Elective Course 8
- Elective Course 9
- Elective Course 11
- Elective Course 12
- Elective Course 13
- Elective Course 14
- Capstone Project
Elective Courses By Area
- Brand Management
- Customer Relationship Management
- Consumer Behavior
- Services Marketing
- Rural Marketing
- Integrated Marketing Communications
- Digital and Social Media Marketing
- Marketing Analytics *
- Sales and Distribution Management
- Current Trends in Marketing
- Retailing: Models, Operations and Strategies
- B2B Marketing
- Global Marketing
- Strategic Human Resource Management
- Organizational Development
- Human Resource Management Information System
- Training & Development
- Labor Laws & Industrial Relations
- Performance Management & Competency Mapping
- Interpersonal Effectiveness
- Talent Management
- Compensation Management
- Managerial Counseling
- Psychology at Work
- HR Analytics *
- Project Finance
- Indian Capital Market and Financial Systems
- Business Taxation
- Management of Banking and Financial Institutions
- Mergers and Acquisitions
- Capital Budgeting and Financial Decisions
- Risk Management and Insurance
- Corporate Valuation
- Security Analysis and Portfolio Management
- International Financial Management
- Options, Futures and Derivatives
- Financial Analytics*
- Project Management
- Logistics Management
- Warehousing and Network Design
- Supply Chain Analytics *
- Lean Enterprises and Manufacturing Technology
- World Class Manufacturing
- Operations Strategy
- Business Process Re-engineering
- Service Operations Management
- Green Supply Chain
- Statistics and Data Visualization
- Excel Dashboard and Automation
- Predictive Analytics with R
- Artificial Intelligence & Machine Learning
- SAS Programming
- Financial Analytics *
- Marketing Analytics *
- Business Forecasting with R
- HR Analytics *
- Supply Chain Analytics *
*Will be considered as a specialization course in both Marketing/HR/Finance/Supply Chain and Business
Analytics.
